Kim has admitted she posts too many bikini selfies which may irritate brands, but says she loves it that way as they are not for everyone. Speaking at a seminar at Cannes Lions. She said
'Maybe I post too many bikini selfies for some people,' she smiled. 'But my Instagram is exactly what I want. 'I know some of the brands I work with might get frustrated. I will only post a picture of a brand I like if I really love it. And I also say that my Instagram is off limits in my business contracts.
'I used to take on way too much and sometimes I got involved with brands that didn't make sense for me, because I was excited by everything and wanted to be here, there and everything,' she said.....
'I've actually unfollowed people who post too many brand-related Instagram pictures because I don't believe in it. I can smell it a mile off...
'But it was overkill and so I took time off and figured out what I should be doing. Not everything I took on was the right fit for me and that can kill a brand.'.